Vivaldi’s Founder & CEO to Deliver Keynote Address at Brand Week Istanbul
DATE:
Wednesday, November 09, 2016
TIME:
10:00am -
11:00am
WHERE:
Lütfi Kırdar International Convention and Exhibition Cente
LOCATION:
Lütfi Kırdar International Convention Istanbul
Vivaldi Founder and CEO Erich Joachimsthaler will give a keynote address at the Brand Week Istanbul festival on November 9, 2016. During his talk, Erich will outline how to compete in our new world of disruption and how to stay ahead of what he calls the “Uber effect.” It is not just technology that matters. What matters is how consumers have adopted technology, and the pace with which they have adopted technology. It has created a new consumer—the empowered consumer and always-on consumer.
Erich will highlight how marketers can succeed in this environment and how to approach innovation, build strong brands and connect with customers in meaningful ways.