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Vivaldi’s Roland Bernhard to Deliver Keynote Address at SAP’s CRM & Marketing Conference

Zurich, Switzerland

Roland Bernhard, Vivaldi’s senior partner, will give the opening remarks at the SAP CRM & Marketing conference next week, October 27, in Switzerland. Roland will share the erratic nature of consumers today, what we call “Flight of the Bumblebee” at Vivaldi and how brands can lead through customer-centricity. Roland will share:

  • The dimensions of success all brands need to answer for
  • How brands can factor in their relationship with customers and how to obtain “Share of Life”
  • How to engage consumers/customers in the dialogue

Don’t miss Roland’s talk on the importance of customer-centricity and its role in the future of marketing – register today! And in case you missed it, see here for a Q&A Roland recently did on just this topic.