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Every quarter, we share our latest thinking and highlights as we write the next chapter on how brands, businesses and people grow.
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Factor 01 in Platformization: The “Customer Centricity PLUS” Mindset
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Lessons from a Journey Mapping Warrior, Part III
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The Best Way to Use Journey Mapping, Part II
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The Ultimate Guide to Customer Journey Mapping, Part I
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When Is Platform Thinking Right For You and Your Company?
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Too many cooks in the kitchen? Amazon takes a slice of Blue Apron’s pie
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If You Want Real Relationships With Your Customers, Start Being a Better Partner
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Cooking Up Business Transformation Through QSR Brand Ranking
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Experts Discuss Platforms at “Press Play on Platforms” Event
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Business Transformation in the Airline Category Through Greater Customer Centricity