How Sweetgreen Got to $1 Billion

“What holds so much potential is turning a fast-casual restaurant into a food platform… Sweetgreen looks beyond just the food they serve — it’s about how they can create an entire food ecosystem that reaches their customers in ways personalized to them.”

Featured in Eater, our senior consultant Jenifer Ekstein shares insight into how data and taking calculated, purposeful steps have helped Sweetgreen reach unicorn status and create a strong brand. With its technology infrastructure, will Sweetgreen ultimately disrupt the long stagnant food industry?